Dr. Krishantha Wisenthige

Assistant Professor | Department of Business Management | SLIIT Business School

CAREER SUMMARY

Krishantha Wisenthige is a assistant professor, Business School, Sri Lanka Institute of Information Technology, Sri Lanka. He is also serving as Coordinator of SLIIT MBA program and Reserch Coordinator of the faculty. 

His teaching and reserch are in Entrepreneurship t, International Business, Small and Meduim Entreprise Managment, Social Entrepreneurship, Social Marketing, Business Strategy, Agribusiness and Business Planning. 

Apart from this acadamic engegements, Krishantha has served as the Entrepreneurship expert of PricewaterhouseCoopers (PWC)  and Deloitte,  as a Manger, Deputy Director and Head of Department of Federation of Chambers of Commerce and Industry of Sri Lanka (FCCISL). He has also served as the country representative of Commonwealth Asia Young Entrepreneurs Alliance, Executive Committee Member SAARC Chamber of Commerce, Executive Committee Member & Treasurer of US-Sri Lanka IVLP Alumni Association and currently  serving as  a Member of the Executive Council of Federation of Chambers of Commerce and Industry of Sri Lanka (FCCISL). 

Krishantha is a recipient of US Government Scholarship of International Visitors Leadership Program (IVLP) to study Small Business Management in USA, Chinese Government Scholarship for Doctoral Studies, Government of Japan Scholarship through Japan International Cooperation Agency (JICA) as well as government of Netherlands scholarship for a one year study programme of Export Marketing and Management.  

  • Assistant Professor, Faculty of Business, Sri Lanka Institute of Information Technology (SLIIT), Sri Lanka
  • Senior Lecturer (Higher Grade), Faculty of Business, Sri Lanka Institute of Information Technology (SLIIT), Sri Lanka
  • Entreprenurship Expert of Deloitte 
  • Team Leader cum Entrepreneurship Development Expert of PricewaterhouseCoopers (PWC) 
  • Head,/ Director -  Federation of Chambers of Commerce and Industry of Sri Lanka (FCCISL)
  • Deputy Director,  Federation of Chambers of Commerce and Industry of Sri Lanka (FCCISL)
  • Manager, Regional Development,  Federation of Chambers of Commerce and Industry of Sri Lanka (FCCISL)
  • Manager, Planning and Monitoring,  Sarvodaya Economic Enterprise Development Services (Gte) Ltd., Sri Lanka   

ACADEMIC QUALIFICATIONS

  • Doctor of Philosophy (Ph.D), School of Management, Wuhan University of Technology. PR China 
  • Master of Business Administration (MBA), University of Peradeniya, Sri Lanka
  • B.Sc (Sp),  University of Peradeniya, Sri Lanka

HONOURS AND AWARDS

  • Chinese Government Scholarship for Doctoral Studies, Wuhan University of Technology (WHUT),  2014 
  • US Government  Scholarship,  Small Business Management, 2008
  • Government of Netherlands Scholarship, Export Marketing and Management, 2007 
  • Japanese Government Scholarship, Professional Chamber Management and Administration, 2007

RESEARCH INTERESTS AND MEMBERSHIP

Research Interests

  • Entrepreneurship / Lean Entrepreneurship 
  • Creativity and Innovation 
  • Agro-Entreprenurship and Agribusiness 
  • Social Commece
  • Social Marketing 

Memberships

  • Member, Institute of Service Management, Sri Lanka 
  • Member, Executive Council,  Federation of Chambers of Commerce and Industry of Sri Lanka (FCCISL)

RESEARCH CLUSTERS

Food and Agribusiness

"Food and agribusiness encompass a broad range of activities related to the production, processing, distribution, marketing, and consumption of food and agricultural products. 

These sectors are vital components of the global economy and play a crucial role in ensuring food security, economic development, and sustainability. "

PUBLICATIONS

  • Conference Proceedings 2023

    The Effect of Pop-up Advertisements, Focusing on Players’ Intention to Download New Games

    Vidanagama, S. I., Ulapane, K.M.N.D.B., Wijekoon, W.M.Y.C.B., Thilakarathna, J.K.D.N., Wisenthige, K., Jayasuriya, N., , (12th International Conference on Management and Economics, Sri Lanka)

  • Conference Proceedings 2023

    Employee Commitment and Job Satisfaction: Study Among the Female Academics of State University in Sri Lanka

    Edirisinghe G.V., Serasinghe P.I.K., Amarasinghe W.A.S.U. , Galappatti D.M., Wisenthige K. , Jayathilake T., , (09th International Conference of Sabaragamuwa University of Sri Lanka)

  • Conference Proceedings 2023

    Impact of Instagram Posts’ Characteristics on User Engagement: With Reference to Global Sports Instagram Influencers

    Amarakoon, A.A.P.D.D., Jayaweera, N.N., Peiris, H.R.T.U., Hewamana, C.V., Wisenthige, K., Pathirana, U., (12th International Conference on Management and Economics)

  • Conference Proceedings 2024

    Do Dynamic Capabilities Affect the Business Performance of SMEs?

    Haputhanthri, H.S., Jayawickrama, U.C., Lakma, A.G.P.L., Sellahewa, R.M.E.T.H., Wisenthige, K., Jayathilake, T., (The 02nd Vavuniya University International Research Conference (VUIRC 2023))

  • Conference Proceedings 2023

    Factors Affecting the Purchase Intention of Organic Apparel: With References to Western Province in Sri Lanka

    Wijesekara D.N.N., Perera M.B.S.D., Nayanathara K.A.D., Perera M.B.S.D., Wisenthige K., and Pathirana U., , (09th International Conference of Sabaragamuwa University of Sri Lanka)

  • Conference Proceedings 2023

    Entrepreneurial Networks and Enterprise Performance: A Study of Women-Owned Small Enterprises in Sri Lanka

    Gunawansha A.K.D.N.A., Rajapaksha R.U.J.N.B.C., Witharana N.R.S., Ishara H.P.N., Wisenthige K., and Pathirana U., (09th International Conference of Sabaragamuwa University of Sri Lanka)

  • Conference Proceedings 2023

    Impact of Entrepreneurial Factors Influencing Social Commerce Adoption: Based on Sri Lankan Small and Medium Enterprises

    Suvini Rasaputhra, Virasha Peiris, Reshika Navanjali, Krishantha Wisenthige, Nipunee Jayasuriya and Chatil Panditasekara, (02nd International Conference on Sustainable & Digital Business (ICSBD))

  • Conference Proceedings 2023

    Factors Influencing Social Commerce Adoption by Small and Medium-Scale Enterprises in Sri Lanka: A study based on Technological, Environmental and Entrepreneurial Framework

    Rasaputhra, S.K., Peiris, T.V.K., Navanjali, H.M.R., Panditasekara, C.M., Wisenthige, K., Jayasuriya, N., (12th International Conference on Management and Economics)

  • Conference Proceedings 2023

    Factors Influencing Investment Decisions during Economic Crisis: With Reference to Investment Behaviour of Non-resident Sri Lankan Entrepreneurs and Professionals

    Kuruppuarachchi, N., Wijerathna, W.M.M.S.T., Nimalendran, M., Bodaragama, A.K.B., Wisenthige, K., Pathirana, U., (12th International Conference on Management and Economics)

  • Conference Proceedings 2023

    Economic Globalization and Value-Added Agriculture : SAARC Experience

    Sandumini, G.P.R., Kariyawasam, W.C.H., Premasekera .N.S., Bandara, D.B.T.D., Wisenthige, K., and Jayathilaka, R., (o2nd International Conference on Management and Entrepreneurship (ICOME))

  • Conference Proceedings 2023

    The Impact of Service Quality on Customer Loyalty : A Case of Sri Lankan Fast-Food Franchises

    Perera, V.P.H.A., Fernando, M.A.J.N.M., Manimendra, M.A.T.A., Herath, H.A.D.M., Wisenthige, K., and Jayasuriya, N., (o2nd International Conference on Management and Entrepreneurship (ICOME))

  • Conference Proceedings 2024

    Social Media Strategies for Marketing in Micro-Level Women Entrepreneurship in Sri Lanka

    Jayasuriya, N., Munasinghe, S., Shamila, P., Kalansuriya, N., Wisenthige, K., Swaris, S., (12th International Conference on Management and Economics)

  • Conference Proceedings 2023

    Factors Affecting to the Sustainability of Mold and Die Industry in Sri Lanka

    Jayasuriya, I.K., Wisenthige, K., (Vavuniya University International Research Conference (VUIRC))

  • Journal Publications 2023

    Impact of economic globalisation on value-added agriculture, globally

    Sansika, N., Sandumini, R., Kariyawasam, C., Bandara, T., Wisenthige, K., Jayathilaka, R, “PLoS ONE ” , pp. 74-93

  • Book Chapters 2023

    Research Design

    Wisenthige, K.,

  • Conference Proceedings 2022

    Elements that Impact Consumer Engagement of Sri Lankan Clothing Brands : Evidence from Instagram

    Abeysekara SMPRA , Wisenthige K , Wimanthika WMK , Rathnayake K , Edirisooriya LKDE and Ihsaan ACM , (International Conference on Multidisciplinary Approaches )

  • Conference Proceedings 2022

    Impact of Supply Chain Management Practices on Competitive Advantage and Organizational Performance in the Textile and Apparel Industry in Sri Lanka

    Ekanayaka E.K.G.N.S, Thanushan S, Vidanagama S.U, Vidanagama D.M and Wisenthige K. , (International Conference on Multidisciplinary Approaches)

  • Conference Proceedings 2022

    Does Organizational Culture Impact on Employee Loyalty in Private Banking Sector : Study Based on Western Province

    Wisenthige K, Samarakoon A, Lakmali NDSR, Samarakoon SMDU and Dissanayake D , (International Conference on Multidisciplinary Approaches )

  • Conference Proceedings 2022

    Effects of Media Richness and Verbal Interactivity on Consumer Engagement

    Wimanthika, K., Wisenthige, K., Rathnayake, K., Edirisooriya, D., Cadir, I. and Abeysekara, A. , (International Conference on Sustainable and Digital Business )

  • Conference Proceedings 2022

    Organizational Culture Impact on Employee Loyalty in Private Banking Sector in Sri Lanka

    Wisenthige, K., Samarakoon, A., Rangana, L., Samarakoon, D. and Dissanayake, D. , (International Conference on Sustainable and Digital Business )

  • Conference Proceedings 2022

    The Effect of Capital Structure on Profitability: Evidence from Star Category Hotels in Sri Lanka

    Dameshika, W R., Wisenthige, K., Rajapaksha, R M C S B., Jayan, W A S., Weerasinghe, W M S K B. , (International Conference on Real Estate Management and Valuation )

  • Conference Presentations 2015

    Level of Cooperation of Inter-Organizational in New Product Innovations in Sri Lankan Manufacturing Sector SMEs

    Wisenthige, K.,

  • Conference Proceedings 2016

    Development of Analytical Framework for SME Competitiveness Based on Competency Approach

    Wisenthige, K., (13th International Conference on Innovation and Management)

  • Conference Proceedings 2015

    Level of Cooperation of Inter-Organizational in New Product Innovations in Sri Lankan Manufacturing Sector SMEs

    Wisenthige, K., (12th International Conference on Innovation and Management)

  • Journal Publications 2016

    Framework for Analysis of Business Competitiveness of Small and Medium Enterprises (SMEs)

    Wisenthige, K., Guoping, C., “Manager Journal” , pp. 87-89

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