
A Guest lecture on “The impact of digital marketing and technological changes on consumer behavior” was held at SLIIT Business School, on the 12th of May for the 3rd undergraduates Specializing in Marketing, following the Consumer Behavior module. The session was conducted by Ms. Manisha Abyeskera (Manager Marketing- Fonterra Brands) and Mr. Isuru Dias (Digital Media Manager- Dentsu Grants Agency)