Ms. Nirmani Dayapathirana

Assistant Lecturer | Department of Business Management | SLIIT Business School

CAREER SUMMARY

  • 01.08.2023 - to present - Instructor in the Business Management Department, SLIIT Business School
  • April 2022 - August 2023 - Marketing Executive at Lahiru Studio Rathnapura
  • November 2021 - March 2022 - Internship Marketing at SLIIT Academy (PVT) Ltd
  • September 2021 - Noveber 2021 - Internship Marketing at Royal Auto Paint (PVT) Ltd

ACADEMIC QUALIFICATIONS

  • MPhil in Business Economics (Reading) Sri Jayawardenpura University
  • BBA Honors (special) – Second class Upper division 2023 Specialization: Marketing Management Sri Lanka Institute of Information Technology
  • Higher Diploma in Child Psychology and Education Counselling in SITC (2023)
  • Diploma in Psychology and Counseling in SITC (2023)
  • Professional Diploma in Digital Marketing (2022) Asia Pacific Institute of Digital Marketing (APIDM)
  • The fundamentals of Digital Marketing Google Digital Garage (2021)
  • The certificate course in English (2018) University of Colombo IHRA
  • Diploma in English communicating skills (2015) TOFEL Language Campus
  • Certificate course in IT (2015) TOFEL Language Campus

HONOURS AND AWARDS

  • Best Paper Award - Student Research Symposium FHSS, Open University Sri Lanka 2023 
  • Dean’s List Certificate – 4 th Year 2nd Semester (2022) Certificate of Excellence in recognition of academic excellence, Sri Lanka Institute of Information Technology
  • Dean’s List Certificate – 4 th Year 1st Semester (2022) Certificate of Excellence in recognition of academic excellence, Sri Lanka Institute of Information Technology
  • Dean’s List Certificate – 3 rd Year 2nd Semester (2022) Certificate of Excellence in recognition of academic excellence, Sri Lanka Institute of Information Technology
  • Obtained pass mark in "CHOGM ONLINE TEST 2013" online quiz competition.
  • Earned the Excellent Award in year 2012 2 nd term and 3rd term while at the Kolonna National School

RESEARCH INTERESTS AND MEMBERSHIP

Research Interests

  • Social media marketing
  • Branding
  • Hospitality Marketing
  • Advertisement
  • Education 
  • Digital marketing 
  • Marketing Analytics

Memberships

  • Member of YSF (Young Scientists Forum) 

RESEARCH CLUSTERS

Behavioral Systems

Understanding how humans behave and interact with each other, organizations, technology and society may help improve the quality of lives of people.  

PUBLICATIONS

  • Conference Proceedings 2024

    Resurgence of Nostalgic Fashion: A Study on Young Consumer Purchase Intentions in Sri Lanka.

    Ratnasena, K.; Siriwardana, M.; Wijekoon, Y.; Shehan, T.; Wisenthige, K.; Dayapathirana, N., (International Conference on Management and Economics )

  • Books 2024

    The Sales Management - Covid-19 Pandemic and Experience Sri Lankan Context

    Prof. Nagalingam Nagendrakumar and Ms. Nirmani Dayapathirana,

  • Conference Presentations 2024

    Navigating The Discourse on Consumer Food Sustainability in Sri Lanka: A Quantitative Content Analysis of Social Media Posts and Comments Before and During the Economic Crisis

    Dayapathirana N. N., Jayasuriya N.A. ,

  • Conference Presentations 2023

    Consumer Food Sustainability Before and Throughout the Economic Crisis in Sri Lanka

    Dayapathirana N. N , Pabasara M., Bimsara R.,Dissanayake K.,Jayasuriya N.A. ,

  • Conference Proceedings 2024

    The impact of Work from Home on Employee Productivity in the private Banking sector

    Hewawasan H.H.P.D., Weerasoory W.A.H. P., Piyarathne K.M.C.H., Ekanayaka R.M.K.S., Jayasuriya N.A., Dayapathirana N. N., (20th International Conference on Business Management)

  • Conference Proceedings 2024

    Navigating The Discourse on Consumer Food Sustainability in Sri Lanka: A Quantitative Content Analysis of Social Media Posts and Comments Before and During the Economic Crisis

    Dayapathirana N. N., Jayasuriya N.A. , (12th YSF Research Symposium 2024)

  • Conference Proceedings 2023

    Consumer Food Sustainability Before and Throughout the Economic Crisis in Sri Lanka

    Dayapathirana N. N., Pabasara M., Bimsara R.,Dissanayake K.,Jayasuriya N.A. , (3rd Student Research Symposium of The Faculty of Humanities and Social Sciences)

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