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The first session of the workshop series organized by the SLIIT Business School with the aim of strengthening research skills was held on 4th of November 2020. This three-hour session was conducted by Dr. Ruwan Jayathilaka on “How to write a good Journal paper and get it accepted”. The recording is available at View Link
The third-year students who specialize in Marketing Management organized a “Sales Day” theming it “Energizer” on the 28th of September 2020. It was an assignment worked through by the students as partial fulfillment of the module of “Sales Management ” under the guidance of Prof.Nagalingam Nagendrakumar. Prof. Lalith Gamage – MD/CEO of SLIIT, Prof. Lakshman

Consumer Behavior “The use of fear in marketing”

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